세미나 및 학술 소식

[2024-2] 12/5(목) , Self-Preferencing and Platform Competition, 지창구(연세대학교 경제학과)

가. 일시 : 12월 5일(목)

나. 장소 : 미래관 906호 세미나실

다. 연사 : 지창구  교수  ( 연세대 경제학과 )  

라. 제목 :  Self-Preferencing and Platform Competition

마. 초록: 

This paper analyzes vertically integrated platforms’ incentives to engage in  self-preferencing that favors their own products over independent  third-party sellers’. We show that commission fees and self-preferencing are  substitute instruments that give own products strategic advantage but they  operate in different ways. This implies that regulating only one  instrument in isolation may lead to unintended consequences. We derive the  optimal mix of the commission fee and the degree of self-preference. After  analyzing the monopolistic platform, we analyze how platform competition  shapes the incentives for self-preferenicng in the novel framework of the  hierarchical Hotelling model.